Start
Pre-Event Resources
SIMPLE UAT TEST SITE
REQUIRED TESTING
CRM Intergration Events DB Integration Zephr Integration Ticket Purchase Journey Contact (GE, S, RYI) Forms Resource Download Forms Confluence UAT Page
CALL TO ACTIONS EXPLAINED
General Enquiry CTA
The link for the General Enquiry CTA: https://stage.peievents.com/en/contact/?peievcc-event-id=1983&contact-form-page=general is configured in WordPress as part of the CTA block which can be added across the event site.
This CTA directs users directly to the General Enquiry form
The URL can be used for a CTA from external sites
The underlying email address for which the General Enquiry Form is directed to is set at point of the event config by Martin. (Can be any email address for each event)
This does not create any CRM activities
The contact form input is recorded in the Events database
Sponsorship Enquiry CTA
The link for the Sponsorship Enquiry CTA: https://stage.peievents.com/en/contact/?peievcc-event-id=1983&contact-form-page=sponsor is configured in WordPress as part of the CTA block which can be added across the Event site.
This CTA directs users directly to the Sponsorship Enquiry form
The URL can be used for a CTA from external sites
This form creates a Event specific sponsorship lead gen CRM
The contact form input is recorded in the Events database
RYI Enquiry CTA
The link for the RYI Enquiry CTA: https://stage.peievents.com/en/contact/?peievcc-event-id=1983&contact-form-page=interest is configured in WordPress as part of the CTA block which can be added across the Event site.
This CTA directs users directly to the RYI Enquiry form
The URL can be used for a CTA from external sites
This form creates a Event specific delegate lead gen CRM
The contact form input is recorded in the Events database
Resource Content Download CTA
The link for the Resource Content Download CTA: https://stage.peievents.com/en/event/events-cloud-migration-test/resources#modal-2953 is configured in WordPress as part of the CTA block which can be added across the Event site.
This CTA directs users directly to the form for a specific piece of content to download
Mandatory ‘interest type’ check boxes for user to complete:
- Attendance
- Sponsorship
- Both
The URL can be used for a CTA from external sites
This form creates an Event specific lead gens in CRM based upon the ‘interest type’ selected.
The resource form input is recorded in the Events database
External Link CTA
This links to any external site (have used PEI subscription page https://www.privateequityinternational.com/subscription-pricing/ in this example)
Christmas test
Sub Title
Section Header
All Awesome Speakers
TEXT QWERTY12345
Companies
Investor
Investor
IPREO Capital Markets
IPREO Capital Markets
Ropes & Gray is a company that has been added to QA the size of images.
MacQuire
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test 2
